"Elegant" & "Modern" Brides OUT

According to TheDeal.com, the "ax fell on Elegant Bride and Modern Bride magazines" when Conde Nast decided to dissolve both this past Monday. I, for one, was a huge fan of Elegant Bride and will surely miss it. However, it's no wonder that the combination of recession, social networking and the ever-changing wedding business we've all had to swallow a few jagged little pills.

A moment of silence, please ...

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by Rashana Anderson
Founder & Managing Director, THE BRIDAL PARTY

Comments

scam (skām): A fraudulent business scheme

Y esterday, I received my first wedding scam attempt (guess my latest marketing and advertising efforts are starting to work). I received an email from an "Irish" bride-to-be whose fiance was offered a job in the U.S. and needed help planning a small wedding in New Jersey. I vaguely remembered hearing of certain swindle attempts on wedding vendors (especially photographers and videographers), so my radar peaked immediately, however, I didn't jump to any conclusions right away. I responded to the email, drew up a preliminary proposal, quoted cost of service and submitted an invoice for payment. Nonetheless, when it became apparent that the bride-to-be and her French fiance only intended on mailing a cashier's check, I knew right away what I was dealing with ... a scam! I happen to know that international cashier's checks are not fully validated for 90 days. So even though the check may clear at first, if found to be phony, the money is later deducted. I must say, i...

"Farm Sweet Farm" 1st Birthday Party

My husband and I celebrated our baby twins, Jonah & Gia's, 1st birthday with a "Farm Sweet Farm" party last weekend. The party was held at our home (aka The Anderson Farm ) and our closest family and friends excitedly attended. Honestly it's still difficult for us to believe a full year has gone by since they entered our lives, but one thing was clear from the beginning --- we had a lot to celebrate and we intended to do just that! Everyone had loads of fun; they would've partied until the cows came home if we let them. And since the guests of honor LOVE animals, the theme proved to be absolutely perfect for them and their guests. To most, I'm known for planning amazing weddings and bridal celebrations by means of THE BRIDAL PARTY , so it was really a lot of fun to step outside of my comfort zone and show off my versatility and range. I can't deny, this was FUN! I'm still quite "giddy" about it all. * * * * * * * * * * INVITA...

Aidan & Jonathan: Enchanted Forest

We shared snapshots of our Enchanted Forest wedding just four days ago and somehow, SOMEWAY, professional photos became available last night! (an unbelievable world record ... calling Guinness after the holiday) As mentioned before, we were brought on to plan and execute this wedding just 3 months out, at which time 90% of the vendors and service providers had not been selected. But I must say, we couldn't have had a better team of professionals bring this event to life if we'd started a year ago. The ceremony was held in the evening on the outdoor patio of Stone House at Stirling Ridge in Warren, NJ. On this brisk mid-November night, our teams successfully achieved a loving and warm ambiance by having clear tent wall covered by swags of 21-foot long fabric hung on the outer perimeter of the space. This treatment allowed for the bride's dream of being married near nature but also kept the couple's beloved friends and family comfortable. A blo...

After "YES," Before "I DO" and Everything In Between

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