- The Knot has joined forces with lifestyle and beauty brand philosophy on an exciting new partnership: “tying The Knot,” which is a just-for-brides gift set created to pamper the bride-to-be so she looks as beautiful as she feels on her special day. It's available for purchase on TheKnot.com and philosophy.com, and includes nine essential bridal beauty products including purity one-step facial cleanser, amazing grace firming body emulsion items, kiss me exfoliating lip scrub, hope in a jar moisturizer, microdelivery peel pads, kiss me clear lip balm and eye hope deluxe samples.
- Also, to help announce the product launch, The Knot and philosophy have also launched the Wedding Day Hope Sweepstakes! This interactive sitelet invites brides to share their hopes and dreams for their big day. These personal and authentic messages will be posted anonymously on the site’s user-generated bulletin board for everyone to see. The notes offer an outlet for brides to share their inner thoughts and feelings which every bride can relate to. Brides who share their hopes are automatically entered to win the grand prize of a luxury honeymoon worth over $10,000, courtesy of Viceroy Anguilla Resort & Residences. Other prizes include a wedding day makeover for one lucky bride and her bridesmaids, courtesy of philosophy beauty expert and makeup artist John Trau, as well as “tying The Knot” gift sets.
P.S. Don't forget ... philosophy also offers a quaint gift set that dons our company name, The Bridal Party Collection, which includes a trio of shower gels (named "Wedding Cake," "Bridal Bouquet," and "Bubbly"), also an ideal bridal shower gift and/or wonderful gift for bridesmaids. We LOVE philosophy and we LOVE The Knot!
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by Rashana Anderson
Founder & Managing Director, THE BRIDAL PARTY