New To The Neighborhood

A good friend brought a fabulous new bridal boutique location to my attention recently. The ladies of Designer Loft, Paulette Cleghorn and Liz Sellassie, have expanded their roots from NYC to NJ! Their new location, Designer Loft West, is located at in the heart of South Orange Village at 7 Sloan Street.

They are quoted as having said they took "a leap of faith opening a new store in the middle of a recession, but aren't nervous because brides still want to look gorgeous as they walk down the aisle." And although the original shop on 37th Street in Manhattan has been in business for eight years, the new location also houses an in-house designer in addition to world-famous designers such as Yumi Katsura and Jenny Packham.

So brides-to-be, add a stop at Designer Loft West to your wedding dress shopping itinerary!

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Rashana Anderson
Founder & Managing Director, The Bridal Party

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